# For agencies

> Markdown version of https://postlake.dev/use-cases/marketing-agencies . The canonical page for humans.
> PostLake is the social media API for AI agents: https://postlake.dev/llms.txt

Many clients, many accounts, one integration, and no seat licences.

## The problem

Agency tooling is usually priced per seat and organised around a dashboard. If you are automating, both are the wrong shape: you pay for people who never log in, and you cannot script the thing you do fifty times a day.

## What PostLake does about it

### A brand per client

Profiles keep each client's accounts separate. Post to one brand by name without naming every channel it owns.

### Unlimited connected accounts

You are not charged per account or per seat. You are charged for posts, which is the thing that actually scales with your work.

### Limits per client

If you hand automation to a client's own agent, restrict it to their brand and their networks so it cannot reach anything else.

### One report across everything

Analytics come back in one shape across every client and network, so a monthly report is a query rather than an afternoon.

## How it fits together

Create a profile per client, connect their accounts to it with a link they open themselves, then post by profile name.

## Common questions

**Is there a per-seat cost?**

No. There are no seat licences and no per-account fees. You pay for posts.

**How do I keep clients separate?**

Each client is a profile owning its own connected accounts. A post addressed to one profile can never reach another's channels.

**Can a client connect their own accounts?**

Yes. Generate a signed connection link and send it to them. They approve on the network's own screen, which is the one step that always needs a human.