# How PostLake Compares · Social Media API Alternatives (2026) > Markdown version of https://postlake.dev/compare/ . The canonical page for humans. > PostLake is the social media API for AI agents: https://postlake.dev/llms.txt # How PostLake compares. PostLake is the agent-first social media API: one integration and a hosted MCP server to publish, schedule, approve and measure across every major network. Here's how it stacks up against the tools people usually weigh it against. Honestly, including where they're the better pick. Most social tools are dashboards built for marketers to schedule posts by hand. PostLake is built for **developers and AI agents** to do it programmatically, including the content calendar: the agent fills the week, you review it, nothing ships until you say so. - [PostPeer alternative](https://postlake.dev/compare/postpeer-alternative.md): the closest mirror: hosted MCP, 20 free credits, the same nine networks. PostLake is $13 vs $33 for 2,000 credits, with OAuth MCP and analytics that do not spend credits. - [Postiz alternative](https://postlake.dev/compare/postiz-alternative.md): Postiz is a calendar app you can self-host. PostLake is the hosted calendar an agent fills: drafts, timezone, a review month view. No Docker. - [Ayrshare alternative](https://postlake.dev/compare/ayrshare-alternative.md): another social API, older and more expensive. PostLake starts free and usage-based vs Ayrshare's $149/mo floor, with an equal-or-better agent story. - [Buffer API alternative](https://postlake.dev/compare/buffer-api-alternative.md): Buffer is a great scheduling dashboard, but its API is beta and not agent-ready. PostLake gives developers an open API and a hosted MCP server. - [Hootsuite API alternative](https://postlake.dev/compare/hootsuite-api-alternative.md): Hootsuite retired its public API and bills $99+/seat. PostLake is a modern, open API and MCP server that charges per post, not per seat. - [Zernio alternative](https://postlake.dev/compare/zernio-alternative.md): Zernio is Late, formerly getlate.dev. Broad surface: ads, inbox, WhatsApp. PostLake is sharper, billed per post, with OAuth MCP and drafts. - [Late alternative](https://postlake.dev/compare/late-alternative.md): Late rebranded to Zernio. If a round-up still says start with Late, this is the honest split. - [post-bridge alternative](https://postlake.dev/compare/post-bridge-alternative.md): post-bridge sells its API as a paid add-on. On PostLake the API and MCP server are the product, with a free tier and per-agent guardrails. - [bundle.social alternative](https://postlake.dev/compare/bundle-social-alternative.md): bundle.social jumps from a small free plan to $100/mo. PostLake fills the gap from $13, and adds controls over what each agent may do. - [Post for Me alternative](https://postlake.dev/compare/post-for-me-alternative.md): The same nine networks on both. PostLake adds a free tier with no card and per-agent limits; they ship SDKs in more languages. - [Postproxy alternative](https://postlake.dev/compare/postproxy-alternative.md): Postproxy bills per profile, PostLake per post. Which is cheaper depends on whether you grow in brands or in posts. - [Outstand alternative](https://postlake.dev/compare/outstand-alternative.md): Outstand starts at a paid plan. PostLake has a free tier with no card, and lets you cap what each agent is allowed to do. - [SocialAPI.ai alternative](https://postlake.dev/compare/socialapi-ai-alternative.md): SocialAPI.ai charges per brand with unlimited posts. PostLake charges per post. Count your brands, then your posts. - [Sprout Social alternative](https://postlake.dev/compare/sprout-social-api-alternative.md): Sprout is a premium team dashboard at $199+/seat. PostLake is a developer API and MCP server that posts and measures from a free tier. - [Later alternative](https://postlake.dev/compare/later-api-alternative.md): Later is a visual scheduling app for people at a screen. PostLake is the API and MCP an agent uses to fill a calendar you then review. - [SocialPilot alternative](https://postlake.dev/compare/socialpilot-api-alternative.md): SocialPilot gates its API behind higher plans. PostLake is API-first and agent-first, with the API on every plan including the free tier. - [Upload-Post alternative](https://postlake.dev/compare/upload-post-alternative.md): Upload-Post is posting-only. PostLake adds deep cross-platform analytics and a hosted MCP server for agents on top of publishing. Get started free: https://postlake.dev/signup Plain markdown for agents: https://postlake.dev/compare/index.md · https://postlake.dev/llms.txt